Entertainment and media firms should indeed strive to advance their capability of using consumer data to deliver extremely relevant content recommendations and targeted marketing. Customers must be able to do this regardless they are using a premium subscription service or a sponsored promotion service. Brands may also provide each consumer individualized advertisements based on their information and profile according to dynamically marketing solutions. Media companies can offer personalized video content, entertainment, videogames, and podcasting due to improvements and more usable customer information.

By becoming more sophisticated in overall customer engagement, streaming firms can advance outside focusing exclusively on cost and quality. Consumers' challenges and inclinations should indeed be answered through information edge detection, regulated pricing, personalized experiences, and social interactions to improve retention. Consumers' willingness to explore new streaming possibilities have improved. The once-clear boundaries separating content and channels of distribution are now becoming increasingly fuzzy. The intersection of entertainment and technology is contributing in the implementation of novel commercial offers and entertainment packages for customers, demanding innovative approaches and flexible ways for corporations and innovators.

Despite personal and commercial deployment of innovative wireless communications such as 5G is still very much in early stages, the transformation to next-generation connectivity is unquestionably underway. The challenge for telecommunications companies is to discover how to use these emerging technology to develop new goods, solutions, and marketing strategies that will help them improve their profitability. Trying to redefine collaborations with marketers to attract customers with much more precisely focused information and advertisements by experimenting with different corporate structures and technology that encourage a deeper understanding of consumer and excellent customer satisfaction.